NatureWerks is a consultancy working at the intersection of ecology and organizational culture. They help facilitate meaningful change and environmental stewardship within governmental and corporate teams. As they looked to bring on new clients they knew they needed a brand that reflected their credibility and mission in this niche space.
With the idea of renewal and regrowth being central to their mission statement, we developed a mark signifying a feedback loop; two branches form a circle with the bottom branch extending a symbol of growth.
Visual Identity / Illustration / Web
Copy: Lindsey Frey Palmquist
Images: Yellowstone Park
We worked closely with the NatureWerks team to extend the visual language of the brand to the three areas they focus on; Embodied Practice, Science Reimagined and Organizational Culture. Spot illustrations were created to represent each of these areas.
